diff --git a/instant-xml-macros/src/de.rs b/instant-xml-macros/src/de.rs
index 88ba950..15d1843 100644
--- a/instant-xml-macros/src/de.rs
+++ b/instant-xml-macros/src/de.rs
@@ -1,5 +1,5 @@
 use proc_macro2::{Ident, Span, TokenStream};
-use quote::quote;
+use quote::{quote, ToTokens};
 
 use super::{discard_lifetimes, ContainerMeta, FieldMeta, Namespace};
 
@@ -76,7 +76,10 @@ pub(crate) fn from_xml(input: &syn::DeriveInput) -> TokenStream {
     let attributes_names = attributes_tokens.names;
     let attr_type_match = attributes_tokens.r#match;
 
-    let name = ident.to_string();
+    let name = match &container_meta.rename {
+        Some(name) => quote!(#name),
+        None => ident.to_string().into_token_stream(),
+    };
     quote!(
         impl #xml_impl_generics FromXml<'xml> for #ident #ty_generics #where_clause {
             fn deserialize<'cx>(deserializer: &'cx mut ::instant_xml::Deserializer<'cx, 'xml>) -> Result<Self, ::instant_xml::Error> {
@@ -160,9 +163,13 @@ fn process_field(
     field_meta: FieldMeta,
     container_meta: &ContainerMeta,
 ) {
-    let field_var = field.ident.as_ref().unwrap();
-    let field_var_str = field_var.to_string();
-    let const_field_var_str = Ident::new(&field_var_str.to_uppercase(), Span::call_site());
+    let field_name = field.ident.as_ref().unwrap();
+    let field_tag = match field_meta.rename {
+        Some(name) => quote!(#name),
+        None => field_name.to_string().into_token_stream(),
+    };
+
+    let const_field_var_str = Ident::new(&field_name.to_string().to_uppercase(), Span::call_site());
     let mut no_lifetime_type = field.ty.clone();
     discard_lifetimes(&mut no_lifetime_type);
 
@@ -182,7 +189,7 @@ fn process_field(
 
     tokens.consts.extend(quote!(
         const #const_field_var_str: Id<'static> = <#no_lifetime_type as FromXml<'_>>::KIND.name(
-            Id { ns: #ns, name: #field_var_str }
+            Id { ns: #ns, name: #field_tag }
         );
     ));
 
@@ -225,7 +232,7 @@ fn process_field(
     }
 
     return_val.extend(quote!(
-        #field_var: match #enum_name {
+        #field_name: match #enum_name {
             Some(v) => v,
             None => <#no_lifetime_type>::missing_value()?,
         },
diff --git a/instant-xml-macros/src/lib.rs b/instant-xml-macros/src/lib.rs
index 90c38f0..3e4969d 100644
--- a/instant-xml-macros/src/lib.rs
+++ b/instant-xml-macros/src/lib.rs
@@ -24,9 +24,10 @@ pub fn from_xml(input: proc_macro::TokenStream) -> proc_macro::TokenStream {
     proc_macro::TokenStream::from(de::from_xml(&ast))
 }
 
-#[derive(Default)]
+#[derive(Debug, Default)]
 struct ContainerMeta {
     ns: NamespaceMeta,
+    rename: Option<Literal>,
 }
 
 impl ContainerMeta {
@@ -36,16 +37,18 @@ impl ContainerMeta {
             match item {
                 MetaItem::Attribute => panic!("attribute key invalid in container xml attribute"),
                 MetaItem::Ns(ns) => meta.ns = ns,
+                MetaItem::Rename(lit) => meta.rename = Some(lit),
             }
         }
         meta
     }
 }
 
-#[derive(Default)]
+#[derive(Debug, Default)]
 struct FieldMeta {
     attribute: bool,
     ns: NamespaceMeta,
+    rename: Option<Literal>,
 }
 
 impl FieldMeta {
@@ -55,13 +58,14 @@ impl FieldMeta {
             match item {
                 MetaItem::Attribute => meta.attribute = true,
                 MetaItem::Ns(ns) => meta.ns = ns,
+                MetaItem::Rename(lit) => meta.rename = Some(lit),
             }
         }
         meta
     }
 }
 
-#[derive(Default)]
+#[derive(Debug, Default)]
 struct NamespaceMeta {
     uri: Option<Namespace>,
     prefixes: BTreeMap<String, Namespace>,
@@ -346,6 +350,8 @@ fn meta_items(attrs: &[syn::Attribute]) -> Vec<MetaItem> {
                     MetaState::Comma
                 } else if id == "ns" {
                     MetaState::Ns
+                } else if id == "rename" {
+                    MetaState::Rename
                 } else {
                     panic!("unexpected key in xml attribute");
                 }
@@ -359,6 +365,13 @@ fn meta_items(attrs: &[syn::Attribute]) -> Vec<MetaItem> {
                 items.push(MetaItem::Ns(NamespaceMeta::from_tokens(group)));
                 MetaState::Comma
             }
+            (MetaState::Rename, TokenTree::Punct(punct)) if punct.as_char() == '=' => {
+                MetaState::RenameValue
+            }
+            (MetaState::RenameValue, TokenTree::Literal(lit)) => {
+                items.push(MetaItem::Rename(lit));
+                MetaState::Comma
+            }
             (state, tree) => {
                 panic!(
                     "invalid state transition while parsing xml attribute ({}, {tree})",
@@ -376,6 +389,8 @@ enum MetaState {
     Start,
     Comma,
     Ns,
+    Rename,
+    RenameValue,
 }
 
 impl MetaState {
@@ -384,6 +399,8 @@ impl MetaState {
             MetaState::Start => "Start",
             MetaState::Comma => "Comma",
             MetaState::Ns => "Ns",
+            MetaState::Rename => "Rename",
+            MetaState::RenameValue => "RenameValue",
         }
     }
 }
@@ -438,9 +455,11 @@ impl NsState {
     }
 }
 
+#[derive(Debug)]
 enum MetaItem {
-    Ns(NamespaceMeta),
     Attribute,
+    Ns(NamespaceMeta),
+    Rename(Literal),
 }
 
 enum Namespace {
diff --git a/instant-xml-macros/src/ser.rs b/instant-xml-macros/src/ser.rs
index 12efcc2..709f12a 100644
--- a/instant-xml-macros/src/ser.rs
+++ b/instant-xml-macros/src/ser.rs
@@ -1,5 +1,5 @@
 use proc_macro2::TokenStream;
-use quote::quote;
+use quote::{quote, ToTokens};
 use syn::spanned::Spanned;
 
 use crate::Namespace;
@@ -42,8 +42,11 @@ pub fn to_xml(input: &syn::DeriveInput) -> proc_macro2::TokenStream {
     }
 
     let ident = &input.ident;
-    let root_name = ident.to_string();
     let (impl_generics, ty_generics, where_clause) = input.generics.split_for_impl();
+    let tag = match &meta.rename {
+        Some(rename) => quote!(#rename),
+        None => ident.to_string().into_token_stream(),
+    };
 
     quote!(
         impl #impl_generics ToXml for #ident #ty_generics #where_clause {
@@ -52,7 +55,7 @@ pub fn to_xml(input: &syn::DeriveInput) -> proc_macro2::TokenStream {
                 serializer: &mut instant_xml::Serializer<W>,
             ) -> Result<(), instant_xml::Error> {
                 // Start tag
-                let prefix = serializer.write_start(#root_name, #default_namespace, false)?;
+                let prefix = serializer.write_start(#tag, #default_namespace, false)?;
                 debug_assert_eq!(prefix, None);
 
                 // Set up element context, this will also emit namespace declarations
@@ -66,7 +69,7 @@ pub fn to_xml(input: &syn::DeriveInput) -> proc_macro2::TokenStream {
                 #body
 
                 // Close tag
-                serializer.write_close(prefix, #root_name)?;
+                serializer.write_close(prefix, #tag)?;
                 serializer.pop(old);
 
                 Ok(())
@@ -74,7 +77,7 @@ pub fn to_xml(input: &syn::DeriveInput) -> proc_macro2::TokenStream {
 
             const KIND: ::instant_xml::Kind = ::instant_xml::Kind::Element(::instant_xml::Id {
                 ns: #default_namespace,
-                name: #root_name,
+                name: #tag,
             });
         };
     )
@@ -86,9 +89,12 @@ fn process_named_field(
     attributes: &mut TokenStream,
     meta: &ContainerMeta,
 ) {
-    let name = field.ident.as_ref().unwrap().to_string();
-    let field_value = field.ident.as_ref().unwrap();
+    let field_name = field.ident.as_ref().unwrap();
     let field_meta = FieldMeta::from_field(field);
+    let tag = match &field_meta.rename {
+        Some(rename) => quote!(#rename),
+        None => field_name.to_string().into_token_stream(),
+    };
 
     let default_ns = &meta.ns.uri;
     if field_meta.attribute {
@@ -130,7 +136,7 @@ fn process_named_field(
 
         attributes.extend(quote!(
             #error
-            serializer.write_attr(#name, #ns, &self.#field_value)?;
+            serializer.write_attr(#tag, #ns, &self.#field_name)?;
         ));
         return;
     }
@@ -148,13 +154,13 @@ fn process_named_field(
     body.extend(quote!(
         match <#no_lifetime_type as ToXml>::KIND {
             ::instant_xml::Kind::Element(_) => {
-                self.#field_value.serialize(serializer)?;
+                self.#field_name.serialize(serializer)?;
             }
             ::instant_xml::Kind::Scalar => {
-                let prefix = serializer.write_start(#name, #ns, true)?;
+                let prefix = serializer.write_start(#tag, #ns, true)?;
                 serializer.end_start()?;
-                self.#field_value.serialize(serializer)?;
-                serializer.write_close(prefix, #name)?;
+                self.#field_name.serialize(serializer)?;
+                serializer.write_close(prefix, #tag)?;
             }
         }
     ));
diff --git a/instant-xml/tests/rename.rs b/instant-xml/tests/rename.rs
new file mode 100644
index 0000000..dfaca96
--- /dev/null
+++ b/instant-xml/tests/rename.rs
@@ -0,0 +1,23 @@
+use similar_asserts::assert_eq;
+
+use instant_xml::{from_str, to_string, FromXml, ToXml};
+
+#[derive(Debug, Eq, PartialEq, FromXml, ToXml)]
+#[xml(rename = "renamed")]
+struct Renamed {
+    #[xml(attribute, rename = "renamed")]
+    flag: bool,
+}
+
+#[test]
+fn renamed() {
+    assert_eq!(
+        from_str::<Renamed>("<renamed renamed=\"true\"></renamed>"),
+        Ok(Renamed { flag: true })
+    );
+
+    assert_eq!(
+        to_string(&Renamed { flag: true }).unwrap(),
+        "<renamed renamed=\"true\"></renamed>"
+    );
+}