diff --git a/contrib/lib/src/templates/mod.rs b/contrib/lib/src/templates/mod.rs
index 0409b8fc..ac06ba0f 100644
--- a/contrib/lib/src/templates/mod.rs
+++ b/contrib/lib/src/templates/mod.rs
@@ -140,7 +140,7 @@ use std::error::Error;
 use rocket::{Rocket, Orbit, Ignite, Sentinel};
 use rocket::request::Request;
 use rocket::fairing::Fairing;
-use rocket::response::{self, Content, Responder};
+use rocket::response::{self, Responder};
 use rocket::http::{ContentType, Status};
 
 const DEFAULT_TEMPLATE_DIR: &str = "templates";
@@ -430,7 +430,7 @@ impl<'r> Responder<'r, 'static> for Template {
             self.finalize(&ctxt)?
         };
 
-        Content(content_type, render).respond_to(req)
+        (content_type, render).respond_to(req)
     }
 }
 
diff --git a/core/lib/src/response/content.rs b/core/lib/src/response/content.rs
index 94eed797..42ff34a0 100644
--- a/core/lib/src/response/content.rs
+++ b/core/lib/src/response/content.rs
@@ -7,6 +7,21 @@
 //! remainder of the response to the wrapped responder. This allows for setting
 //! the Content-Type of a type that doesn't set it itself or for overriding one
 //! that does.
+//!
+//! The [`Custom`] type allows responding with _any_ `Content-Type`. As a
+//! convenience, `(ContentType, R)` where `R: Responder` is _also_ a
+//! `Responder`, identical to `Custom`.
+//!
+//! ```rust
+//! # use rocket::get;
+//! use rocket::http::ContentType;
+//!
+//! #[get("/")]
+//! fn index() -> (ContentType, &'static str) {
+//!     (ContentType::HTML, "Is this HTML? <p>Sure, why not!</p>")
+//! }
+//! ```
+
 //!
 //! # Example
 //!
@@ -35,18 +50,18 @@ use crate::http::ContentType;
 /// Set the Content-Type of a string to PDF.
 ///
 /// ```rust
-/// use rocket::response::content::Content;
+/// use rocket::response::content::Custom;
 /// use rocket::http::ContentType;
 ///
 /// # #[allow(unused_variables)]
-/// let response = Content(ContentType::PDF, "Hi.");
+/// let response = Custom(ContentType::PDF, "Hi.");
 /// ```
 #[derive(Debug, Clone, PartialEq)]
-pub struct Content<R>(pub ContentType, pub R);
+pub struct Custom<R>(pub ContentType, pub R);
 
 /// Overrides the Content-Type of the response to the wrapped `ContentType` then
 /// delegates the remainder of the response to the wrapped responder.
-impl<'r, 'o: 'r, R: Responder<'r, 'o>> Responder<'r, 'o> for Content<R> {
+impl<'r, 'o: 'r, R: Responder<'r, 'o>> Responder<'r, 'o> for Custom<R> {
     fn respond_to(self, req: &'r Request<'_>) -> response::Result<'o> {
         Response::build()
             .merge(self.1.respond_to(req)?)
@@ -72,7 +87,7 @@ macro_rules! ctrs {
             /// remainder of the response to the wrapped responder.
             impl<'r, 'o: 'r, R: Responder<'r, 'o>> Responder<'r, 'o> for $name<R> {
                 fn respond_to(self, req: &'r Request<'_>) -> response::Result<'o> {
-                    Content(ContentType::$ct, self.0).respond_to(req)
+                    Custom(ContentType::$ct, self.0).respond_to(req)
                 }
             }
         )+
@@ -89,3 +104,10 @@ ctrs! {
     Css: CSS, "CSS", "text/css",
     JavaScript: JavaScript, "JavaScript", "application/javascript"
 }
+
+impl<'r, 'o: 'r, R: Responder<'r, 'o>> Responder<'r, 'o> for (ContentType, R) {
+    #[inline(always)]
+    fn respond_to(self, request: &'r Request<'_>) -> response::Result<'o> {
+        Custom(self.0, self.1).respond_to(request)
+    }
+}
diff --git a/core/lib/src/response/mod.rs b/core/lib/src/response/mod.rs
index 8688d3da..7524e55d 100644
--- a/core/lib/src/response/mod.rs
+++ b/core/lib/src/response/mod.rs
@@ -45,7 +45,6 @@ pub use self::flash::Flash;
 pub use self::named_file::NamedFile;
 pub use self::stream::Stream;
 pub use self::debug::Debug;
-#[doc(inline)] pub use self::content::Content;
 
 /// Type alias for the `Result` of a [`Responder::respond_to()`] call.
 pub type Result<'r> = std::result::Result<Response<'r>, crate::http::Status>;